Posted 22nd June 2023
Posted 22nd June 2023
Posted 2 years ago
By Steve Hoyle
Posted 22nd June 2023
Posted 2 years ago
By Steve Hoyle
Tech or think?
Steve Hoyle and Garry Mansfield discuss whether or not account planning is about using tech or is it a thought process?
Posted 22nd June 2023
Posted 2 years ago
By Links Development
Executive Sponsorship
A short paper introducing Executive Sponsorship, together with practical guidance on how to set up an effective programme
Posted 23rd June 2023
Posted 2 years ago
By Steve Hoyle
First chapter of the book
You can download the first chapter of the book for free, to give you a flavour of the content.
Posted 23rd June 2023
Posted 2 years ago
By Steve Hoyle
Example end user Account Plan
This is an example of a comprehensive account plan for a major end user account.
Posted 1st August 2023
Posted 2 years ago
By Steve Hoyle
Example 3+1 Plan
The 3+1 Plan is an example of a minimal plan that might be appropriate for a mid-level account; it is just 3 main slides / pages, plus one backup.
Posted 1st August 2023
Posted 2 years ago
By Steve Hoyle
Partner Account Plan
Here is an example of a Partner Account Plan, in a slightly different format.
Posted 2nd August 2023
Posted 2 years ago
By Steve Hoyle
Posted 3rd August 2023
Posted 2 years ago
By Steve Hoyle
Video: Introduction to Real Account Planning
An introduction to Real Account Planning by Steve HoyleThere are various videos available as tutorials for implementing Real Account Planning. This
Posted 3rd August 2023
Posted 2 years ago
By Steve Hoyle
Video A : Overview of GOST Account Planning
Video A : Overview of GOST Account Planning; the first in a series of video tutorials.
